1. After viewing the supplemental video "Strategic Management: Strategy Evaluation and Control" in the course content, describe why the Balanced Scorecard method may or may not be useful in the monitoring and evaluation process
2. Environmental scanning is always conducted before strategy formulation. Discuss the importance of both the societal and task environment to strategic planning in an organization.
3. Compare and contrast a low-cost generic strategy with a differentiation generic strategy. Use examples from the airlines or manufacturing industries to highlight the trade-offs that need to be made in order to achieve a sustainable advantages.