Problem
After the cemetery is developed, Uma plans to start marketing her new business. She believes that if she spends $500 a month on flyers, she would book 50 funerals in the first year. However, if she added on TV and radio advertising for an additional $2,000 a month, she could double the first-year projection. With continuation of the same marketing strategies, Uma expects 25% growth in the second year, followed by another 10% in the third year (flat sales after that). Uma wants advice on the optimal marketing strategy, ensuring it is ethical and tasteful.