Advertising creativity is viewed as the ability to generate


Advertising creativity is viewed as the ability to generate unique and appropriate ideas that can be used as solutions to communication problems. This definition suggests that a creative ad is one that is novel but also relevant or appropriate. Find an example of an ad (either print, TV commercials, online ad/video, etc) that is novel but not necessarily relevant to the product or service. Discuss why the client would have approved this ad.

Request for Solution File

Ask an Expert for Answer!!
Operation Management: Advertising creativity is viewed as the ability to generate
Reference No:- TGS02506868

Expected delivery within 24 Hours