Solved: Advantages of the customer equity model, Marketing Management

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Advantages of the customer equity model

Question 1. What are the advantages of the Customer Equity Model?

Question 2. What are the disadvantages of the Customer Equity Model?

Question 3. What other thoughts do you have about the Customer Equity Model?

Question 4. What can you learned about marketing from this using the Customer Equity Model?

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Marketing Management: Advantages of the customer equity model

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Marketing Management: Advantages of the customer equity model

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