A wine producer is considering dropping its premium brand


For each of the following situations, indicate a qualitative factor that should be considered prior to making a decision:

1. A company that produces and sells bottled water is considering outsourcing its bottling operation. The company will still source the water and deliver it to bottling companies.

2. A wine producer is considering dropping its premium brand wine and concentrating exclusively on less costly wines.

3. A software company currently has a large facility for producing videos used in games and advertisements. The company is considering shutting down the facility and using resources provided by other companies.

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Managerial Accounting: A wine producer is considering dropping its premium brand
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