Answer each question in one to two paragraphs.
Explain why supply chain management should be aligned with corporate strategy. Justify your answer with an example.
Explain how the Internet and e-commerce has affected the strategic planning process. (Think about Porter's 5 forces.)
What are the major methods of tracking online movement? What are the dangers for consumers and how can you avoid these?
What are the key reasons for companies to adopt social media in their marketing and advertising strategies?
A vintage clothing store located in Vancouver, Canada would like to expand its market internationally using the Internet. What are the best advertising tools and actions for moving this traditional business to the Internet marketplace? Explain your choices