A customer relationship model attempts to enhance the


Question: A customer relationship model attempts to enhance the relationship between the organization and the customer. The goal is to improve customer loyalty while identifying any potential opportunities.

In this week's assignment, please find a local healthcare organization that specializes in treating specific patients (ex: cancer, pediatrics, catastrophic injuries) or illnesses. Research the organization, and build a Customer Relationship Model for the organization.

The assignment must be submitted in a PowerPoint format (maximum 5 slides) and explains the needs of the customer.

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Marketing Management: A customer relationship model attempts to enhance the
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