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A creative brief for communicating the product to its

Overall message design strategy needed to create (Coca - Cola beverage product):

A creative brief for communicating the product to its target audiences (needed to include objective for the ad campaign/ad, the target audience, the message theme, support facts for the theme, plus URL to use & any disclaimer or constraints).
Needed to identify the relevant product information for the ad copy.
Needed to identify how the product's tag line and logo should be used (graphics for logo can be put in Exhibits section of plan.)
The URL & the disclaimer copy to be used.

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