1nbspstrategic marketing segmentationnbspcompeting in the


1. Strategic Marketing Segmentation

Competing in the single European market raises some interesting market segment questions. Discuss the segmentation issues regarding this multiple-country market. 

2. Strategic Customer Management: Systems, Ethics, and Corporate Social Responsibility

Discuss the value of considering CRM at different organizational levels.

 

 

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Finance Basics: 1nbspstrategic marketing segmentationnbspcompeting in the
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