1bmw introduced its first sport activity vehicle the x6 to


1.BMW introduced its first sport activity vehicle, the X6, to compete with other popular crossover vehicles such as the Acura ZDX. Design a direct marketing program to generate 

(a) Leads, 
(b) Traffic in dealerships, 
(c) Direct orders.

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Marketing Management: 1bmw introduced its first sport activity vehicle the x6 to
Reference No:- TGS01181559

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