1 what are some reasons why dunkin donuts has chosen to, Marketing Management

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1 what are some reasons why dunkin donuts has chosen to

1. What are some reasons why Dunkin' Donuts has chosen to return to Russia? Why did Dunkin' Donuts fail in its earlier attempt to establish a business in Russia?

2. What are some of the differences between the Russian market and the U.S. market that are relevant for a firm like Dunkin' Donuts? How would you expect the firm to adapt to these differences?

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