1 describe the stages in kotler and kellers business buying


1: Describe the stages in Kotler and Keller's business buying process.

2: Compare and contrast points-of-parity and points-of-difference

3: Choose an example service and using your example, describe the four distinctive characteristics of services.

4: Explain the advantages and disadvantages of interactive marketing.

Required to be minimum 300 words long for each one, not including the cover page and references, please use a minimum of two references for each one.

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Basic Computer Science: 1 describe the stages in kotler and kellers business buying
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