1. Describe the Inputs of the Consumer Decision Making Model and respond to following: Which marketing and sociocultural inputs would mostly influence YOU to purchase (a) HDTV set, (b) a concentrated liquid laundry detergent, and (c) fat-free ice cream? Explain your responses.
2. Numerous practices generally forbidden in marketing to children online are widely employed by Web sites targeting children. Describe some of the Regulating Online Marketing to Children and advise whether or not it is good marketing to target children for sweets. Why or Why not? And why do you feel the United States is less regulated than in European countries?