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Situation analysis including macro-environmental scan 'PESTEL' and SWOT analysis. Marketing plan objectives described using SMART goals.
Develop a slide that establishes the theme and goals of the presentation. Specific details to support rationale are missing or incomplete and quality is poor.
Create a map that shows your journey from need recognition to post purchase service that you have received from the selected brand or company.
Develop the specifics of the business plan for the venture that you are proposing. What percentage of your budget is needed for marketing, profit, and labor?
Do you agree with the sentiment that the financial crisis of 2007-8 has eroded many of the benefits of the Single European market?
Technology has almost made stores obsolete. Retailers must understand the complete marketing framework and mix.
To provide the freshest high-quality foods and beverage products, served by a fully trained and knowledgeable well taken care of staff producing.
Describe team-building interventions that have been shown to stimulate team performance. Describe the key differences between virtual and face-to-face teams.
Points of Difference (vs. competitors) - Explain how this product is different from the competition. What value will be it provide to the buyer?
Describe how social media plays into the intent and the actual message. What's different between the two you chose? What made the ads successful?
Why should company go about changing the corporate culture from one of informal processes to a focus on strategic planning?
How to create an effective business presence on the Web? What factors enhance Web site usability? How companies use the Web to connect with customers?
What can the marketer do to capitalize on the opportunities and to work with the threats?
Identify possible careers associated for each section. Select two of those career choices and discuss the skills required to secure these two positions.
Discuss the 5 most important points you have learned about marketing. Reflect on comments by other student posts.
Identify at least three types of information your company should use in a comprehensive marketing information system for decision making purposes.
If you were a foreign investor, what concerns would you have about the country? Wbuld you make aninvestment in the countrv?
It is very important that you use practical examples to show how organizations worldwide have applied the concept discussed.
Discuss how would you adjust your behavior in the long term? If you decide not to buy this product again, what will you buy instead?
Given the data in the table and the graph, what type of market structurecould this be in the short run? Explain your answers.
What is the role of social publishing in social media marketing? Why is paid media important to social media marketers?
How would you classify social media in-feed ads? How are social media in-feed ads different from display ads and organic social ads?
What does control mean for a business? What do companies have to do to be in control? What key points in the article support your statements?
Describe each of Cialdini's principles of persuasion. Discuss how companies might use them to improve their personal selling efforts.
Identify the relevant trends that pose opportunities or threats to your business. Regulatory and legal factors and trends.