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1. Define key e-commerce terms; 2. Describe the evolution of e-business over time;
What is the business and social value that Craigslist provides? What is Craigslist business Model?
Select a company with a significant e-commerce strategy. Using the Porter five forces model, describe some of the current dynamics in the firm's industry
If you were advising the US Postal Service on seeking out strategic partners to help them augment their e-commerce strategies and overall value proposition
Internet streaming media with series and movies, especially the affects of Netflix and Amazon Prime.
What e-commerce related supply chain strategies have been deployed?
develop a value curve for an industry context where there are both bricks and mortar and e-commerce players
Using a company of your choice, provide a set of recommendations to the CEO of this company to help it compete against existing competitors.
Select a business or industry that has experienced the phenomena of channel conflict as a result of new e-commerce initiatives.
One-Page Topic Paper: Amazon's Disruption of the Consumer Decision-Making Process: A Marketing-Based Analysis
Reflect upon your own personal experiences and observations about corporate use of social media and other CRM strategies described in your readings.
What kinds of things could this firm do to improve their performance in interacting with their customers and potential customers using internet and social media
Compare and contrast Ducati's e-commerce strategies with those of Harley-Davidson as they were in 2003.
After viewing the Ted video, "Why Privacy Matters", develop a 500 word posting where you articulate your individual concerns regarding the privacy issues
How does it compete against other health insurance companies in terms of premium costs, and quality of care provided?
Reflecting upon your relative comfort with creativity/divergence thinking versus a more quantitative/convergent analytical approach to problem solving.
Many traditional retail businesses now maintain a Web storefront. Visit the e-commerce site for a retailer whose physical store you have shopped.
Choose a business having a substantial mobile e-commerce presence and one ideally with which you have had some experience.
Choose a business, not-for-profit or governmental unit that you use regularly that currently has no mobile e-commerce functionality.
Conduct web research focusing upon failed e-business/e-commerce strategies and/or e-commerce systems deployments.