Explain Core Concept of important complements of resources
Explain the Core Concept of important complements of resources.
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Taken together, a company’s strengths determine the balance of competitively important resources with which it fights a company’s resource strengths represent competitive assets.
CORE CONCEPT: A company is better located to succeed if it has a competitively important complement of the resources at its command.
The caliber of a firm’s competitive capabilities and resource strengths, along with its capability to mobilize them in the pursuit of competitive benefit, are big determinants of how well a company will execute in the marketplace.
What are the measurements for evaluating the competitive strength used?
What factors might limit the choice of alternatives in the decision making?
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