Assignment: An Analytical Report Of Amazon CEO
FASHION INSTITUTE OF TECHNOLOGY**FASHION BUSINESS MANAGEMENT
PROJECT OBJECTIVE:
You are to write an analytical report on one of today's industry leaders. The focus of your analysis will be to compare the actual experiences of this leader to the textbook definitions and examples of efficient, effective leadership in today's corporations. You will select one of the leaders featured in thearticles listed below.
Your selected article may serve as a starting point, but a successful report will show evidence of comprehensive research on the key components of leadership that we explored in our course.
Using course terminology and specific examples from your research, your report should reflect the leader's performance in the context of these topics:
• Dimensions of Organizational Culture including attitudes on Globalization, Social Responsibility and Managerial Ethics
• Challenges and Opportunities resulting from Change and Innovation
• Planning- including Decision-making
• Strategic Management addressing SWOT analysis and Corporate and Competitive Strategies
• Communication and Motivation
• Leadership Style(s)
As you analyze this leader, you should consider the extent to which he or she exemplifies leadership as defined by our course. You should also discuss how his or her performance adds to our understanding of effective leadership.
START WITH ONE OF THESE ARTICLES:
• Jeff Bezos- Amazon CEO- What Sets Jeff Bezos Apart As A Leader (October 2017)
CONDUCT RESEARCH:
Find evidence from a wide variety of current, accurate, credible sources that illustrate the leader's performance in the skills and behaviors we studied. Make full use of FIT Library databases.
WRITE IT UP:
Your report should flow logically through the topics, presenting the evidence and examples of the leader's performance in each of the key components. Each topic should be addressed and substantiated with content that leads the reader to a conclusion on the leadership behaviors displayed by the subject.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.