Write a literature review about the advertising industry


Assignment

Write a 8 pages of literature review, 10 references minimum, at least half from academic journals, most of references should be recent (post-2000), at least three from 2016 or later, couple topics need to be included:

1. history of false advertisement
2. the advertising industry
3. customer decision making factor
4. negative effects of false advertisement
5. customer trust and loyalty.

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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