Homework: Current Events Crisis Analysis Essay
This paper should be written in an APA-Style format.
Your paper will be evaluated on the following:
a) Content
b) Grammar
c) Structure and mechanics
d) Relevance to the topic(s)
Note: Each essay will be submitted through Canvas
Current Events Crisis Analysis:
This homework requires students to identify and examine a current example of a crisis taken from the news. Students will analyze various elements for consideration and apply course concepts. Students will critique the company/individual in terms of what was done well and what perhaps could have been orchestrated better and why.
Instructions:
Write about a company or industry that has faced or currently faces a crisis (or that is grappling with an issue which threatens to become a crisis.)
Include the following components: i) analyze the underlying causation); ii) a stakeholder analysis; iii) review what the organization did in response, and iv) evaluate its effectiveness and determine whether other approaches might have been taken.
You should do an analysis rather than a description. In addition, you should include documentation of source material. Finally, whichever sort of topic you choose should be of real interest to you.
Length: 3-5 pages.
Be sure to provide informed and thoughtful answers to all of the guideline suggestions/questions.
Guidelines:
• Define the organization and its crisis / potential crisis.
• Crises develop in four stages: Warning (detection, prevention, preparation), Point-of- no-return (containment), Cleanup (recovery), and Back-to-normal (learning). What stage(s) apply to this crisis?
• Who do you think is in charge of managing the crisis?
o What are their highest priorities?
o What are their motives behind their decisions?
• Attempt to define the stakeholders and their concerns.
o What are the communication strategies?
o What are the messages?
o Are there any inconsistencies between early response and later response?
o Did the organization utilize any intermediaries to help manage its relationships with stakeholders?
• Evaluate the organization's responses.
o Restores trust? Damaging? Honest? Explanatory? Plain speech vs. technical speech? Deflects or invites participation of those affected to seek solutions? Ignores, meets or exceeds stakeholder expectations?
o Were concerns dismissed? Was blame cast elsewhere? Were mistakes acknowledged? Sympathetic? Were public apologies made?
• In your opinion, how well was the organization prepared for this crisis? Explain.
• If an organization's reputation has been damaged, how might it be restored?
• Can you detect or predict any potential benefits from this crisis?
Format your homework according to the following formatting requirements:
o The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
o The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
o Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.