Discussion: Marketing Management
Who are the most serious competitors to your chosen product or service and what do you believe is the cause for the success of these competitors? How is your chosen product or service surviving with this competition? Compare the strengths and weaknesses of the competitive product or service compared to your chosen brand.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.