What type of customer experience does design of store aim


Assignment

After you have finished your observation and collected notes write a 1 page (minimum) essay describing the design choices you observed for this store and answering the following questions:

1. What type of customer experience does the design of this store aim to give? Is it successful? Why or why not?

2. Does this store have a free flow or boutique style layout?

3. What type of customer traffic or flow patterns did you observe? How would these patterns be affected by a change in the layout?

4. Do you have any recommendations for the store on how to change their store design or layout? Include a detailed floor plan of your recommendations. If you do not have any recommendations include a detailed floor plan of the current design and explain what parts are successful.

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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