Assignment
The Client Is "The Emirates Group"
Off-Page Optimization Recommendations
• Off-Page Optimization Recommendations
o Traffic Rank: Is the website attracting traffic? (You may want to leverage the website alexa for this analysis.) How do they rank compare to some of their key competitors? How might you help them establish benchmarks for measuring traffic rank going forward?
o Links from relevant/trusted sites What kind of types of sources are linking to your client's site (i.e. non-paid directory listings, articles, blogs, etc.)? Would you consider these sites relevant/trusted? Is there any indication of black (or gray) hat link schemes? Are there any link-building opportunities? Is the brand/website/content newsworthy? Is the brand cultivating an image of authority?
o Social Signals: Does your client have a strong, authentic social presence? Does your client's social presence deliver valuable content that is engaging and likely to drive traffic to its website?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.
Attachment:- Company-Introduction-and-Identifying-SEO-Benefits.rar