Pertaining to Tesla Motors:
1. What is the Tesla Motor company strategy to compete in their industry? Has the company's competitive strategy yielded a sustainable competitive advantage?
If so, has that advantage translated into superior financial and market performance? Do some analysis beyond a simple SWOT chart. Consider the financial ratios for their industry and other metrics.
2. What competencies and capabilities does Tesla Motors have that its chief rivals don't have? What new market opportunities does this company possess?
From your analysis, is the company positioned correctly in the market? What threats do you see to the company's future growth?