Assignment: Facebook - Discrimination Through Optimization
1. For companies like Facebook, their corporate responsibility is to maximize profits for their shareholders. Do Facebooks investors have a social and ethical responsibility to be concerned about "Discrimination Through Optimization? Why or Why not?
2. As an employee of Facebook would you be concerned about this situation and why? If indeed it was proven to be true, would you continue to work for Facebook? Why or why not?
3. Could you attribute Discrimination Through Optimization being the "result" of Facebook and their customers (the companies advertising on Facebook) doing a superior job of market segmentation and targeting their prospective customers?
4. What is the governments role to address this situation? Do you feel that regulation is the answer or just identifying the problem and monitoring Facebooks progress to fix it?
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.
Article: Facebook delivers ads based on race and gender stereotypes, researchers discover by Megan Graham.