Assignment
Q1. What are the three segments in the Projector market? What are the frequency ranges of these three segments?
Q2. Between Sony and Barco which is a smaller company in terms of sales?
Q3. From whom does Barco source their video tubes?
Q4. What are the specifications of the Sony 1270 projector in terms of khz (frequency) and tube size (7inches or 8 inches)?
Q5. Did Sony ever offer Barco the opportunity to purchase 8 inch tube before Sony used it in their 1270 projector?
Q6. If yes, why did Barco not accept the offer?
Q7. To compete with Sony, Barcao has three options:
- continue with BD700 (64 KHZ, 7 inch tube)
- stop work on BD 700, instead launch BG700 (75KHZ, 7 inch tube)
- stop work on BD 700, instead launch the project for BG800 (92 KHZ, 8 inch tube)
Discuss the advantages and disadvantages of each of these options. Please ensure that you identify all the advantages and disadvantages of each option.
Q8. What is your recommendation? Launch BD 700, or BG700, or BG 800?
Q9. What could go wrong if you choose this option?
Q10. Where is Sony sourcing its lens for it Sony 1270 projector? Is there a guarantee that Fujinon will supply the 8 inch lens to Barco also?
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.
Attachment:- Barco.rar