Market for Sustainable Products
1. What are the key points of the Deloitte and GMA study?
2. What are the key points of the Communispace and Colorblind study?
3. Summarize the key points that relate to one of the sections on particular product categories (i.e. Beauty, Consumer Packaged Goods/Food & Beverage/Healthcare, Hospitality, Media, Telecommunications/Electronic) in the Communispace and Colorblind study.
(Note: This is one of the sections that were not assigned for required reading)
4. Do a detailed analysis of your own purchasing patterns in a week and analyze with respect to how "green" a consumer you are.
(300 words more for each)