What are the Functions of Marketing Management?
Functions of Marketing Management:
The extensive functions of marketing management consist of the given below:
a. Marketing Research:
Marketing research comprises all research activities included into marketing problems.
b. Sales Forecasting:
c. Advertising:
d. Sales promotion:
e. Packaging:
f. Pricing :
g. Inquiries or handling and orders through customers.
h. Servicing: The continual servicing after sales.