Create a three pages, reference and cover page excluded .You must use APA format. Citation within the text and reference page
You have been hired as a consultant at the company you have been researching (Apple Inc.). This report is an in-depth look at the strategy and corporate management based on your detailed research completed throughout the course. This paper is designed as a full report with recommendations that the executive team will use to enhance the existing strategic management.
1. External Environment and Competitive Position
Complete an industry analysis and a five forces model analysis including an assessment of the company's closest rival. Be sure to answer the following questions:
• What are the driving forces of change in the industry in which your company competes? How has your company changed its strategy to address driving forces?
• Where does the company stand within the industry based on the five forces model of competition analysis?
• Which of the five forces exert the most pressure on the company? What has the company done to relieve this pressure?
• What are your recommendations to further reducing pressure from these forces?
2. Internal Environment and Competitive Position
Complete a SWOT analysis and a value chain analysis of the company you have chosen. Be sure to answer the following questions:
• How well has the company performed to stated strategic objectives or performance targets? Support your assessment with factual data.
• Compare the strengths, weaknesses, opportunities, and threats of the company to those of its competitors. How do the vision and values affect how the company will respond to each?
• What is the core competency of the company? How does this affect its standing within the industry?
• How has the company used its value chain activities to improve its competitive position?
• What are your recommendations in regard to the company's competitive position and value chain activities?
3. Competitive Strategy
Summarize the generic strategy employed by the company and how it helps the company achieve sustained competitive advantage.
• Which of the generic competitive strategy options is your company pursuing?
• Explain how your company is pursuing this generic strategy. How does it fit value chain activities specifically to support its generic strategy?
• How does pursuit of this strategy help your company achieve sustained competitive advantage?
• What are your recommendations in regard to the company's pursuit of a generic strategy or how it uses its value chain in this pursuit?