Unified marketing approach for riordan


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Global Marketing:

Identify the effects of the unique concerns from Trinidad and Tobago on:

- Market advantage
- Branding
- Promotion
- Pricing
- Distribution

Compare and contrast practices of standardized versus differentiated marketing programs across countries.

Analyze the application of the marketing mix across countries.

Recommend a unified marketing approach for Riordan as it moves into international markets

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Marketing Management: Unified marketing approach for riordan
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