The manager of the nebraska division of super stores inc is


Problem

The manager of the Nebraska division of Super Stores, Inc. is concerned about the performance of the North Platte store, which has been running losses for several years. His boss, the president of Midwest Region, thinks that the store should be closed. Prepare an analysis, defending either closing the store or keeping it open.

Income Statement (in $000)


Division

Kearney

Grand Island

Norfolk

North Platte

Sales

6,995

1,721

1,719

2,044

1,511

COGS

4,071

991

973

1,202

905

Gross Margin

2,924

730

746

842

606

Payroll

1,351

306

311

409

325

Occupancy

458

108

111

135

104

Advertising

266

66

54

75

71

Administrative

608

152

152

152

152

Total Expense

2,683

632

628

771

652

Net Income

241

98

118

71

-46

Notes:

1) $120,000 of advertising cost relates to the entire division, and is allocated equally to each store. The remainder is store-specific local advertising.

2) Administrative costs consist of $200,000 of divisional overhead and $408,000 of general corporate overhead allocated to the division.
These costs are allocated equally to each store.

3) All payroll and occupancy costs relate solely to each local store.

4) About 60% of occupancy cost for each store is rent expense under leases running 4 to 8 years, with the remainder being utilities and maintenance.

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