Structure of travel and tourism


Question 1:

a) Explain and describe the relationship between cost, price and demand, for a developing overseas tourism destination.

b) The flow of tourists between generating and receiving areas can be measured in four distinct ways.

Illustrate the effects each of such four impacts has on a tourism economic region.

Question 2:

a) Describe your understanding of the motivation process by describing with a chart or diagram.

b) Explain how the AIDA model affects the buying behavior and decision making process of the potential holiday client.

Question 3:

a) Explain the impact on the travel industry and traveler of the expansion and development of vertical and horizontal integration in the industry.

b) Describe how ABTA aids its members and as well serves the interests of consumers.

Question 4: Explain how each of the given types of tourism has developed over the last decade, by using your own country or a country which you are familiar with as an illustration:

a) Spa tourism
b) Rural tourism
c) Urban tourism
d) Agritourism

Question 5:

a) Explain and illustrate with a model or diagram the place of the tour operator in the tourism system.

b) List and illustrate the five key legal elements in package holiday legislation as laid down in 1993 by the EC Directive on Package Travel.

Question 6:

a) Describe the role of travel agents as a component of the tourism industry and their relationship with other sectors of the industry

b) List and explain the ten competences and activities needed to be performed on a daily basis by the staff working in a travel agency.

Question 7: Outline and explain the ten principal responsibilities local authorities have when providing tourism facilities.

Question 8: Describe the range of opportunities and strategies employed in an attempt to control and manage sustainable tourism in a region.

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