Problem 1:- Of the three major environments in a situation analysis (internal, customer, and external), which do you think will have the greatest impact on Verizon’s move into the Cable industry? Why? What are some situations that would make one environment more important than the others?
Problem 2: - Understanding the motivations of a firms noncustomers is often just as important as understanding its customers. Look in the text again at the reasons why an individual would not purchase firms products. How should Verizon reach out to its noncustomers and successfully convert them into customers?
Problem 3:- Strengths, weaknesses, opportunities, and threats: Which is the most important to Verizon? Why?
Problem 4. Is it possible for an organization to be successful despite having a value curve that is not distinct from the competition? In other words, can Verizon be successful by selling a me-too product (a product that offers no compelling differences when compared to the competition), cable TV programming, Internet, and phone service? Explain
Write your response in 1000 words count.
-----------------------
The solution file contains MS word document with total 1237 words count. It's answers the above questions saparately.