Research your favorite brand act as the brand manager and


Research your favorite brand. Act as the brand manager and provide an original, substantive post on the brand. Discuss the following points by using specific information and examples when possible: 

  1. What is the brand's positioning? 
  2. What customers are they trying to reach? 
  3. Describe the brand's research methods. 
  4. How does the brand reach their customers? 
  5. Do you think they are successful in reaching their customers? Why or Why not?

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Marketing Management: Research your favorite brand act as the brand manager and
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