Questions regarding consumer behavior


A sample of shoppers was selected and asked questions regarding consumer behavior. One of the questions asked was "Do you enjoy shopping for clothing?" Information regarding the responses is below:

  • Total Responses: 500
  • Males: 136 responded "yes" and 104 responded "no"
  • Females: 224 responded "yes" and 36 responded "no"

Construct a contingency table summarizing the above results and answer the following questions:

  1. What is the probability a shopper likes to shop for clothing?
  2. Given a shopper is male, what is the probability the shopper likes to shop for clothing?
  3. Given a shopper is male, what is the probability the shopper does not like to shop for clothing?
  4. Given a shopper is female, what is the probability a shopper does not like to shop?

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Basic Statistics: Questions regarding consumer behavior
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