Assignment: Planning And Marketing In Healthcare Services Administration
For this assignment, you will describe, Organize and analyze the strategies to book an interview with the media of your choosing, prepare for the media event, and handling radio and TV appearances. The paper will be 3 to 4 pages long.
Organizing and booking Interview: Meet the Press: Chapters 30 to 37.
Objective: For this assignment, you will describe, Organize and analyze the strategies to book an interview with the media of your choosing, prepare for the media event, and handling radio and TV appearances. The paper will be 3 to 4 pages long.
ASSIGNMENT GUIDELINES
Students will critically measure the readings from Chapters 30 to 37 in your textbook. This assignment is planned to help you examination, evaluation, and apply the readings and strategies to your Marketing skill in your Health Care organization.
You need to read the article (in the additional weekly reading resources localize in the Syllabus and also in the Lectures link) assigned for and develop a 3-4 page paper reproducing your understanding and capability to apply the readings to your Health Care organization and Marketing. Each paper must be typewritten with 12-point font and double-spaced with standard margins. Follow APA format when referring to the selected articles and include a reference page.
EACH PAPER SHOULD INCLUDE THE FOLLOWING:
1. Introduction: Provide a brief synopsis of the media you choose (Type, characteristics, workers) and the importance of this one to your market in the Health Care Facility.
2. Your Booking and Planning a media interview.
a. Booking an Interview: mention and state the media of your choose, the date and time and how you get the booking.
b. Planning your presentation: mention and state the list of questions that your are going to answer.
c. Dressing the Part: What you should wear for this interview and why.
d. Prepare a checklist
e. It's show time: how the interview develop and progress.
3. Conclusion
Briefly summarize your thoughts about the advantages and disadvantages of a media interview, and provide a possible outcome for the Marketing department. How did these articles and Chapters influence your opinions about planning and marketing?
Evaluation will be based on how clearly you respond to the above, in particular:
a) The clarity with which you critique the case study;
b) The depth, scope, and organization of your paper; and,
c) Your conclusions, including a description of the impact of these marketing strategy on any Health Care Setting and the marketing projects.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.