Solved: Justify who might you use for regular pepsi diet coke coke, Marketing Management

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Justify who might you use for regular pepsi diet coke coke

Celebrity Endorsements.

• This week we talked a great deal about advertising and the different types of ads that companies use including those featuring celebrity endorsements like this Diet Pepsi advertisement with Sofia Vergara.

• Which celebrity would you use to endorse Diet Pepsi in attempts to reach a ‘different' target group?

• Who might you use for regular Pepsi? Diet Coke? Coke Classic? Sprite? Explain and justify your choice for each.

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Marketing Management: Justify who might you use for regular pepsi diet coke coke

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