In the hypothetical role of a consultant to senior leadership, prepare and submit a business strategy study to the management of your selected organisation. This study, which will be contained in one document, is composed of two parts: (1) a detailed Business Strategy Report (which you complete first but will present last) and (2) a Strategy Recommendations and Evaluation Summary (which you will complete last but present first).
Your Strategy Recommendations and Evaluation Summary will distil and synthesize your work from your report into a 1000-word summarized version that will focus on calling out your recommendations and that will provide an evaluation of the strategy and its action plan details.
Selecting an Organisation
In selecting this company, you will need to ensure the following:
• Availability of information about the companies' strategy, innovations, products, services and human resources mix
• Availability (with management's permission) of staff members to discuss issues and challenges related to strategy and innovation
• Availability of key executives to provide you with information about the corporate culture and any innovation initiatives undertaken
• Access to the various functional areas of the organisation, including the information technology (IT) department, marketing department, human resources department, research and development (R&D) department (if existent) and other manufacturing or service departments
Contents
Your Final Project in this module consists of two parts:
• Part 1: Business strategy report (5,000 words)
o Section 1: Strategy Recommendations and Evaluation Summary (1,000 words)
o Section 2: Business Strategy Report (4,000 words)
You will prepare a business strategy report that will follow this general outline:
• Section 1: Strategy Recommendations and Evaluation Summary (1,000 words)
In this section, distil and synthesize your work from your detailed business report in Section 2 into a powerful, persuasive version that will focus on calling out your recommendations and that will provide an evaluation of the strategy and its action plan details. Remember, your audience is the senior leadership team and you must write your summary to persuade them to accept your recommendations.
• Section 2: Business Strategy Report (4,000 words from Units 1-5)
Imagine that you are the business consultant of your chosen organisation and you are requested to prepare a comprehensive business strategy report for the top management yeam. Compile your Individual Assignments from Units 1 through 5 into a single business report document. Revise the content based on feedback from your Faculty Member and what you have learned throughout the module.
• Appendices (New)
Include any supporting documentation that you believe is required in this section. This documentation may include organisational data, historical information, additional information on tools, or any other information that would be pertinent in support of your proposed solution.
• References
Include all references with appropriate formatting in the Harvard Referencing Style.