Assignment
• Forum Overview: For this forum, you'll begin to understand environment assessment by examining the past.
• Forum Directions: Using the list of entrepreneurs, choose one entrepreneur to investigate. In your initial response, post the following:
1. Identify the entrepreneur and company name
2. Classify the innovative product as product or service related
3. Analyze the environment for this entrepreneur at the time of idea inception by answering the following:
- Was it trending down/up? Why? (What's driving the trend?)
- Did it have easy entry and exit?
- How much knowledge did the entrepreneur have for this environment/industry?
- If he/she lacked knowledge, how did he/she obtain that knowledge?
- What were consumers wanting from this environment/industry?
- Include your APA citations and bibliography.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.