Facebook pages can be used to showcase company culture and


1. Facebook Pages can be used to showcase company culture and to create a deeper connection. List 2 - 3 examples of engaging content that your favorite brands have shared on their Facebook Pages which highlighted their company culture.

2. Twitter encourages users to follow and interact with different individuals and brands. What are two companies or brands you follow on Twitter and why? Retweet something from those accounts to your followers and explain why you chose to share that particular piece of content.

3. Google + provides unique features such as Hangouts and circles that allows businesses to have more personalized experience with their customers. Provide 1 - 2 examples of how your favorite brands are using Circles and Hangouts on Google+.

4. Individuals can follow LinkedIn Company pages to stay up to date with new developments from companies they're interested in, compare products and services, and track potential business opportunities. Follow 2 - 3 companies you're interested in, or reshare a piece of content from your company's LinkedIn Page.

5. Google + provides unique features such as Hangouts and circles that allows businesses to have more personalized experience with their customers. Provide 1 - 2 examples of how your favorite brands are using Circles and Hangouts on Google+.

6. Individuals can follow LinkedIn Company pages to stay up to date with new developments from companies they're interested in, compare products and services, and track potential business opportunities. Follow 2 - 3 companies you're interested in, or reshare a piece of content from your company's LinkedIn Page.

7. Instagram users can follow businesses to get a behind-the-scenes look at their brand and culture. Provide links to 2 - 3 examples of photos or videos your favorite brands have shared on Instagram.

8. YouTube can be an extremely effective platform for brands to connect with their customers or clients. List 2 - 3 examples of YouTube videos from your favorite companies and explain what you like about them.

9. Provide 2 - 3 examples of Pinterest boards that you could create. Now, think about which brands would influence each of those boards. Would you follow them and get value from their pins?

10. Tumblr's ease of use, viral nature, and active user base provides businesses with a powerful publishing platform. List 2 - 3 types of visual content your company can share through Tumblr. Would a blog be bene?cial to your organization? Why or why not?

11. Check-ins allow businesses to connect with customers in a fun and interactive way. List 2 - 3 incentives you could get on Foursquare that would make you check in to a venue.

12. During the Tableau webinar on analyzing your twitter data they talked about collecting the data using a script. This script goes against Twitter's free API. Does the Free Twitter API have restrictions on how much twitter data you can download? What did Andy say?

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Marketing Management: Facebook pages can be used to showcase company culture and
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