Explain importance of marketing in organizational success


Discussion:

Write a 800-word paper in which you define marketing.

• Include your personal definition of marketing and definitions from two different sources.

• Explain the importance of marketing in organizational success, based on these definitions.

• Provide at least three examples from the business world (actual companies) to support your explanation. Properly cite sources used in the paper.

Format your paper consistent with APA guidelines.

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Marketing Management: Explain importance of marketing in organizational success
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