Examine the four strategic components of a product


Use the Internet to research one U.S. product that is made in your area (FL). Briefly describe the selected company and its major competition.

Examine the four  strategic components (demand structure, production, marketing strategy, and international competition) for that product, and determine the life cycle stage (introduction, growth, maturity, or decline) that the selected company is in currently. Recommend one  country where you believe the company should expand its product and provide a rationale for your recommendation.

 

 

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Marketing Management: Examine the four strategic components of a product
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