Discussion Post: Marketing
Describe the manifest and latent motives that might arise in purchasing, shopping at, or giving to the following:
o Yukon hybrid
o Saks Fifth Avenue
o Bose sound system
o Kitten
o Mercedes Benz convertible
o iPhone.
Then, discuss the marketing actions you would take if you had evidence that this motive was widespread in your target market.
The response should include a reference list. Using one-inch margins, Times New Roman 12 pnt font, double-space and APA style of writing and citations.