Discuss The Importance of Marketable Objectives
It will provide information regarding marketable objectives found within the strategic plan for your chosen HCO. The information can be applied to the Introduction portion of the marketing plan for your Final Project.Reviewing the strategic plan of your chosen healthcare organization, construct a three- to four-page paper in which you discuss the following:
1. The key marketing objectives found in your chosen HCO’s strategic plan
2. Why the objectives fit the role of the health care organization
3. What key marketing objectives a marketing director should focus on when developing a marketing plan (Explain your reasoning.)
The paper in which you:
a. should be three to four double-spaced pages in length (excluding the title page and references page) and formatted according to APA style as outlined in the Ashford Writing Center.
b. should include a separate title page with the following:
Title of paper
c. should use at least three scholarly sources in addition to the course text.
d. should document all sources in APA style as outlined in the Ashford Writing Center.
e. should include a separate references page that is formatted according to APA style