Discussion one 75-150 words
Research and discuss a product brand that has influenced you to buy its products.
•What product(s) have you purchased from this brand?
•Why did you purchase this product?
•What made you interested in buying this product compared to a competitor?
•What would you do to influence other consumers to purchase from this brand's product line?
•As you reply to peers - respond to their posts and then state whether you would buy from their stated product lines, elaborate as to why or why not.
Assignment one
It is time to brand your product!
Create a brand complete with logo, color, jingle or whatever you feel will entice your target consumer to purchase your product.
Write a two page paper (double spaced, 12 pt Times New Roman font)explaining the process you used to brand your product. Include a copy of your "logo" and/or "jingle" on the second page.
Include a cover sheet and 2-3 references.