Assignment
Marketing and consumer behavior subject questions below 2 are
1. Effectively communicate how you would lead an organization (or a group of people within the organization) by applying the knowledge you have learned ethically and responsibly. Your discussion should also include innovative thinking, and information-technology aspects (such as the Internet, social-media, computers, etc.) that may assist you in decision-making. You may frame your discussion around any functional component of business, and in any context; problem-solving, management, leadership, organizational behavior, etc.(1 Page is enough with 2 references)
2. Identify the two to three concepts you would like to apply to your current or future work setting and how you will go about implementing them.
• Discuss consumption subcultures, including brand and online communities and their importance for marketing
• Discuss within-group communications and the importance of word-of-mouth communications to marketers
• Understand opinion leaders (both online and offline) and their importance to markets
• Discuss innovation diffusion and use an innovation analysis to develop marketing strategy
(6 Pages with 5 references)
(Managing Organizational Behavior subject question )
3. Write an 8-page APA formatted paper that explains the following: identify the three concepts you would like to apply to your work setting from below bullet points and how you will go about implementing them; (3) identify the key elements of your plan to strengthen your practice of leadership.
• Understanding Culture and Its Importance in Organizations
• Choosing the Right People for the Right Jobs.
• Seeking Superordinate Goals
• Describe team-building interventions that have been shown to stimulate team performance.
• Apply evidence-based tactics to improve a team's creativity.
• Describe the key differences between virtual and face-to-face teams.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.