Definition of B2B Marketing. B2B (business-to-business) marketing is marketing of products to businesses or other organizations for use in production of goods, for use in general businessoperations (such as office supplies), or for resale to other consumers, such as a wholesaler selling to a retailer.
The paper structure is attached but please contact me on the B2B idea before starting.
Attachment:- case_study_analysis_directions_.rar