Briefly review the key innovations that culminated in the


1. Briefly review the key innovations that culminated in the digital revolution. What is the basic technological process that made the revolution possible?

2. What is convergence? How is convergence affecting Sony? Kodak? Nokia?

3. You have the option of purchasing electronic editions of many of your college textbooks. Is this something that you are interested in doing?

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Marketing Management: Briefly review the key innovations that culminated in the
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