Assignment
Case Study: Corporate Social Responsibility Reputation
Prior to beginning work on this assignment, read Chapter 1 of your textbook and the article The 10 Companies With the Best CSR Reputations in 2017. Additionally, read the Week 1 Weekly Lecture. For this assignment, you will be writing a two- to three-page paper.
Select one company from The 10 Companies With the Best CSR Reputations in 2017. With an active CSR presence or program to analyze. If you choose to deviate from this list, please contact your instructor for approval.
In your paper, The 10 companies are listed on Forbes website (LEGO, Microsoft, Google, Walt Disney Company, BMW Group, Intel, Robert Bosch, Cisco Systems, Rolls-Royce Aerospace and Colgate-Palmolive)
• Examine what problem(s) the company is addressing and how they address it.
• Select at least three internal and external stakeholders.
o Assess the effects of the company's CSR initiatives on each stakeholder.
o Evaluate whether the company is successfully communicating their mission to the stakeholders.
o Recommend how the company can improve its CSR presence or program.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.