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1 what is a target market 2 how do you segment a market to

1. What is a target market?

2. How do you segment a market to identify a target market?

3. What is the value of identifying the optimal target market for a product or service? Provide an example.

4. What is marketing research?

5. How has the Internet affected marketing research? As a part of your answer, address time, cost, approaches, and validity.

6. Why is marketing research important to developing marketing strategy?

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Biology: 1 what is a target market 2 how do you segment a market to

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