Categories of telemarketing
Talk about all the sub-categories and categories of telemarketing?
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Marketing can be generally classified into two categories which are illustrated below:
i) B2B - business-to-business ii) B2C - business-to-customer The categories can be additional classified into four categories depended on the procedure taken out which are illustrated below :
Generating lead - Process of determine a potential customer to make sale. Sales - Selling out products Outbound - Calls are made to the customers. Inbound - Calls are received through the customer.
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Introduces constructing resource strengths and organizational capabilities?
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Write down the steps in the organizational structure?
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